After all the work you put into writing and perfecting your manuscript, you want the cover of your self-published book to be unique and memorable. And the experts agree: Your book cover is your best point-of-purchase marketing tool, so it should make a great impression. However, while your book cover…

In a world where “Google” is now a verb, knowing how to write effective SEO is more important than ever for authors who are trying to grow their audience. But most creative writers are unfamiliar with the concept of SEO (Search Engine Optimization). Having the right SEO will increase traffic…

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